The system took off the "shadow veil" and nakedly presented its illegal and irregular behaviors to the consumers. Some companies have paid a painful price. Now, at the upcoming 3.15 party, let us Looking back, there are car companies that have been "shot" at the 3.15 party.
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2011: Kumho Tire "Quality Gate"
In 2011, CCTV's 3.15 party threw the first blockbuster. One of the world's top ten tire manufacturers, Kumho tires, was heavily adulterated. In order to reduce costs, the rubber was not used in proportion, and a large amount of rubber was used, which seriously affected the quality of the tires. It poses a safety hazard to cars that use their branded tires. According to incomplete statistics, only the joint venture brands include Changan Ford, FAW Volkswagen, Shanghai GM, Beijing Hyundai, Dongfeng Citroen, Changan Suzuki and many other first- and second-line brands to purchase Kumho's tire products.
Kumho Tire adopted the attitude of “refusing to admit mistakes†after it was exposed, which led to a sharp decline in its brand image and brought “vibration†to the entire automobile industry. On April 15, 2011, the Kumho Tire recall was officially kicked off as the first domestic tire recall, involving more than 300,000 tires. In addition to the announcement of recall batches and free inspections, there are also provisions in the recall notice that “for some tire damage caused by improper use of customers, for the sake of customer safety, care will be givenâ€.
2013: Volkswagen's dual-clutch transmission has hidden dangers. "Our life is not extended, life is only once." This is the voice of the Volkswagen owners at the CCTV 3.15 party in 2013. Volkswagen was exposed to a 7-speed transmission for the car when the DSG problem was not resolved. On a global scale, Volkswagen's vehicles equipped with DSG transmission technology have experienced different degrees of problems. In mainland China, there are as many as 500,000 vehicles with only 7-speed DSG transmission technology.
In the face of the data of the ironclad, Volkswagen finally made a sound after a cover-up. On the evening of the party, the public officials issued a microblog to apologize to the consumers and promised to provide solutions. Subsequently, the General Administration of Quality Supervision, Inspection and Quarantine announced that if the Volkswagen Company did not fulfill its legal obligations, the General Administration of Quality Supervision, Inspection and Quarantine will order the recall.
2013: 500 car owners questioned the quality of Jianghuai Tongyue Automobile in the 3.15 evening party of the same year. The JAC Tongyue sedan was exposed to the lacquer drum, and the body of many cars and the steel plate near the chassis were worn. The customer service manager Bai Zhe, who was interviewed, acknowledged that the company did not use galvanized sheets with better corrosion resistance in order to save costs, but instead used ordinary steel sheets with relatively cheap price, saying that it is impossible for enterprises to use galvanized sheets all the time, especially for A car of less than 70,000 yuan.
On the evening, Jianghuai Automobile also issued an emergency statement saying that the company will attach great importance to the Jianghuai Yuet rust incident, and the company will provide customers with the best solution at the fastest speed. On March 18, Jianghuai Automobile Co., Ltd. temporarily suspended trading for one day. On March 19th, Jianghuai Automobile announced that it will recall the Tongyue sedan produced from November 15th, 2008 to December 31st, 2011, starting from March 30th, involving 117,072 vehicles.
2014: Shandong enterprises illegally produce four-wheeled scooter 2014 CCTV 3.15 evening exposure of Shandong Dezhou Luxing, Hongxing, Haoyu car and other enterprises using special equipment licenses, illegal production of four-wheeled scooter, such products throughout the country Selling. Due to the lack of industry standards, lack of production permits and other regulations, the factory does not have any test of the safety performance of the vehicle during the production process, based on the experience of the workers.
In the evening, more than 10 brands of 4S stores in 7 cities including Baoding, Shijiazhuang, Hengshui, Zhangzhou, Liaocheng, Dezhou and Penn were also used. They used the relevant procedures purchased from these companies to directly sell small-displacement vehicles as internal combustion sightseeing vehicles. In this way, avoid a series of formalities such as additional taxes, annual inspections, and auto insurance.
According to statistics, from 2011 to 2013, there were 757 traffic accidents involving Beijing's scooters, 858 people were injured and 136 people died.
In the face of the upcoming 3.15 party, many people are guessing who will be the next "shot"? Some people think that it is a heavy-duty truck with high pollution and fake. Some people think that it is an auto parts enterprise. However, no matter who it is, it is not important, because the ultimate meaning of 3.15 is not to damage the interests of enterprises, but to urge more enterprises to know and Correct the problems of their own existence, so as to achieve the purpose of protecting consumer rights.