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The main logic of the current LED market is the general lighting driver. Different from previous backlights and commercial lighting drivers, General Lighting is a true billion-dollar market. It is expected that the global civil lighting market will exceed 100 billion in 2014 for the first time. It is expected to reach 160 billion yuan in 2015. The two-year review growth rate is around 60. LEDs ushered in the biggest point of explosion. Related company stock trends The current price of LED lighting products has entered a sweet spot, the overseas incandescent lamp ban is the biggest catalyst to drive the current LED general lighting market. According to customs data, the export growth of mainland LED lighting products was strong, with more than 40 in the first half of last year. The two major markets in the United States, the United States and Canada, banned the sale of incandescent lamps below 60W in January 2014, and their lighting consumption accounted for about a quarter of the world's total. Due to the early distribution of channels, exports to the North American market grew rapidly. This is also the core driver of the LED industry's off-season since the second half of last year. The Taiwan market is also hot, and lighting companies are significantly better than backlights and upstream chip companies. The current overseas market-driven pattern is expected to increase the concentration of the industry. In August last year, the EU announced new energy efficiency standards for LED lighting products, and the industry entry threshold has increased significantly. Since the publication of the standard, the small and medium-sized lighting factories represented by Zhongshan have gathered, and the business operations are generally in trouble, and the trend of increasing industry concentration has been established. In the era of LED lighting, state-owned brands are expected to set off on the same starting line with international brands and establish their own competitive position. As the 2014 Lunar New Year is earlier, the industry will continue to maintain a booming production and sales situation under the superposition of pre-holiday stocking and overseas customers' centralized orders. After digesting stocks during the Spring Festival, March is expected to usher in a new wave of stocking. Around the main line of demand for the general lighting market in Europe and the United States, investors can pay close attention to the growth and flexibility of the industry leader. First, pay attention to the European and American markets, the brands and foundry leading enterprises that have passed the relevant standards certification, such as NVC Lighting and Sunlight Lighting; the second is to pay attention to the high correlation with downstream applications, and the finer links in the industry chain. Leading enterprises, such as Dehao Runda in the chip segment, Farah Electronics in the capacitor circuit, and third, focus on the transformation of electronics companies to consumer companies, looking for millet in the LED field, such as rectangular lighting.