According to the Shandong Provincial Department of Commerce, in recent years, Dongying City, Shandong Province has taken many measures to help the development of the rubber tire industry.

The first is to grasp the main business. Through support and cultivation in recent years, a number of rubber tire backbone enterprises have been formed.

At present, there are 50 rubber tire export enterprises in Dongying City, including 19 enterprises with over 100 million yuan of exports, and 6 companies have been among the top 75 global tire companies in 2015.

The second is to grasp technological innovation. Encourage enterprises to increase scientific research and innovation.

Dongying tire industry has one state-level enterprise technology center, one provincial-level industry technology center and eight provincial-level enterprise technology centers. The pass rate of products is 99%, and the pass rate of export sampling is 97.6%.

The third is to grasp the construction of independent brands.

The city's tire industry has 7 well-known trademarks in China, 21 provincial famous trademarks and 22 provincial-level brand-name products.

Nine brands such as Wanda Baotong “BOTO” and Jinyu Tire “JINYU” were awarded “2014-2016 Shandong International Key Independent Cultivation and Development Brand”.

In addition, companies generally carry out more than 30 international certifications, trademark registrations and patent applications such as ECE, GCC and ECED.

The fourth is to seize the export market. Organize enterprises to participate in well-known overseas exhibitions and explore the international market in an all-round way.

In the first half of this year, the rubber tire industry in Dongying City completed 7.35 billion yuan of exports, accounting for 52.6% of the city's foreign trade exports.

The tire export market is distributed in 192 countries and regions around the world. Among them, the United States, Saudi Arabia, United Arab Emirates, the United Kingdom, and Nigeria rank among the top five export markets.

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